120 – How to Create A Food Blog, with Erin Chase

5 Dollar Dinners Erin Chase

Have you ever had a flash of insight – and then taken action on it? Our guest for today’s show has and it paid off handsomely!

Erin Chase is the founder of 5 Dollar Dinners, a blog that has evolved into a sustainable business.

In this episode of How Did You Get Into That, Erin shares where the idea for 5 Dollar Dinners came from, how she has successfully married numerous interests and passions to monetize her blog. and how 5 Dollar Dinners has evolved into a brand of its own.


  • Where did she come up with the name for her brand?
  • Does she have any formal culinary training?
  • How did she build her following?
  • Did she have a monetization strategy when she started this?
  • What advice does she have for those just starting out in business?
  • Why she’d rather have lower quality traffic than Buzzfeed-like traffic.
  • And so much more!


  • How do you keep readers loyal and connected to you?
  • Who is your tribe?
  • Why your email list is important and what content you should provide for them.

If you enjoyed this episode and want to hear a few additional minutes of the interview, Click here to get the exclusive bonus material.


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